Drive Electric Earth Month

Drive Electric Earth Month
Denver Auto Show
Denver, CO
Apr 04-07, 2024

Days: April 4-7, 2024 NOTE: this event has already happened, find current-year events on the Attend page.
Time: 10:00 am - 7:00 pm MDT
Location: Colorado Convention Center, 700 14th St
Denver, CO
Contact the event organizers, which took place in 2024.

Event Report

Drive Electric Colorado ran the EV test drives with Xcel Energy as part of the 2024 Denver Auto Show. We received support from Drive Electric Colorado volunteers, Sarian Motorsports, McDonald Automotive Group, Winn Marion, Colorado Energy Office, and Colorado Department of Transportation, and others. 

A total of 1,518 test drives were conducted and over 51% of people test drove an EV for the first time. The EV test drive lineup included:
Audi Q8
Audi Q4
Polestar 2
Genesis EV60
Genesis EV70
Hyundai Ioniq 5
Toyota BZ4x
Volvo XC40
Volvo C40
Volkswagen ID.4

The most popular vehicle was the Audi Q8 e-tron followed by the Polestar 2. Many attendees expressed concern with charging in Colorado. The majority of participants' perceptions about EVs improved after taking a test drive. 

photo by: Drive Electric Colorado
Attendees at the Denver Auto Show take a test drive in the Audi Q8 e-tron.

Event Description


Join Drive Electric Colorado and Xcel Energy for the EV EXPERIENCE. Get information about everything EVs, PLUS test drive a variety of new models, at the 2024 Denver Auto Show. 

Get more information and tickets here:


Thursday, April 4

12 PM – 5 PM

Senior’s Day (Tickets Half Price for 65+)

Friday, April 5

10 AM – 10 PM

Industry Night

Saturday, April 6

10 AM – 10 PM

Sunday, April 7

10 AM – 6 PM

Registered Attendees

There is currently 1 attendee registered.

Owners of These Vehicles Have Registered To Attend

Vehicle Registered
BMW i3 REx 1
1 Model 1

Registered attendees report 45,000 electric miles driven.

Presented By

Plugin America logo
Electric Vehicle Association logo
Sierra Club logo
EVHybridNoire logo
Drive Electric USA logo

Gold Level Sponsor

Silver Level Sponsor

Bronze Level Sponsor

All DEEM 2025 sponsors support Plug In America's coordination of Drive Electric Earth Month.

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